Why the Wholesale Distribution Industry Needs a New Digital Strategy
The pandemic has presented serious challenges for the wholesale distribution industry, disrupting value chains in unprecedented ways. As a result, wholesale distribution companies are assessing how to best measure shifts in customer behavior, address supply chain disruptions, and manage workforce constraints in the short, mid, and longer term.
This may also be the opportunity for distributors to reinvent themselves, adapting business models to better serve customers and keep the economy flowing with goods. To do this, distributors will need to invest in a digital strategy that provides both stability and long-term reliability for core processes, while allowing for flexibility in areas where change is happening on a constant basis.
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