Industry:
Automotive, Retail
Category:
Artificial intelligence, Microsoft Azure OpenAI
Why NTT DATA Business Solutions?
- Strong customer references
- An organization that offers quality assurance from the beginning to the end of the project
- Broad and deep technical know-how
At VavaCars, we embarked on an AI-powered digital assistant project with the goal of maximizing customer satisfaction. Through our collaboration with NTT DATA on the Microsoft Azure OpenAI project, the innovations we’ve implemented enable us to provide faster and more personalized service to our customers. Customer satisfaction has always been a priority for us, and we believe that this project brings us one step closer to achieving that goal.
About VavaCars:
VavaCars is an affiliate of Petrol Ofisi in Turkey and part of the Vitol global group of companies, which has been focused on the energy sector for over 50 years. Since 2019, the company has been operating in Turkey, offering its customers a fast and secure way to buy and sell used cars.
Sector: Retail Motor Vehicles
Number of employees: 501 -1,000
Headquarter: Istanbul, Türkiye
Website: https://tr.vava.cars/
Business need
- Developing a chatbot application that provides more accurate results by integrating the data on the Sales, Vehicle Search and Frequently Asked Questions pages of tr.vava.cars with artificial intelligence
- Creating artificial intelligence and machine learning strategies that best fit Vavacars’ current business structure and goals
- Increasing sales volume by personalizing the shopping experience
- Increasing customer satisfaction and loyalty
- Customizing the chatbot according to customers’ needs and preferences and providing vehicle recommendations
- Reducing investments in human resources by using automated customer service solutions
- Ensuring cost savings in the long term
Benefits
- By enabling simple and repetitive questions to be answered automatically via chatbot, the customer service team was able to focus on more complex issues, increasing overall customer service efficiency
- Customer satisfaction and loyalty were increased by providing fast and effective responses to customers at all hours of the day
- With the Chatbot offering customized vehicle suggestions based on customers’ needs and preferences, the shopping experience was personalized and sales increased
- By offering quick solutions to their problems, potential customer losses were prevented and a positive brand image was created
- The data collected from customer interactions and questions provided valuable insights into customer preferences and trends that can improve services and products
- Automated customer service solutions reduced investments in human resources, resulting in cost savings in the long term
Solutions
- Microsoft Azure Open AI
24/7 chatbot availability with automated customer feedback processes has led to a significant reduction in customer service team workload and improved customer satisfaction levels at VavaCars.
Digital Transformation Journey
VavaCars, in collaboration with NTT DATA Türkiye, has launched the Microsoft Azure OpenAI project. This project is the first Microsoft Azure OpenAI project in Türkiye which is conducted end-to-end by a partner and it marks a significant milestone in VavaCars’ digital transformation journey.
Following comprehensive analyses aligned with VavaCars’ existing business model and objectives, the most suitable artificial intelligence and machine learning strategies were applied. Based on the insights gathered from these analyses, a chatbot was integrated into the company’s website. This chatbot integration has automated all the processes related to customer feedback systems, significantly reducing the workload of the customer service team. Furthermore, with 24/7 availability and the ability to provide a personalized vehicle recommendation to VavaCars customers, a remarkable improvement was achieved in both operational processes and customer satisfaction level.
With this innovative approach, VavaCars has taken the first step toward perfecting the customer experience and has signaled its determination to continue on this path. This project, powered by Microsoft Azure OpenAI technology, has further strengthened VavaCars’ leading position in the industry.
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About NTT DATA Business Solutions
25
Countries
30
Years of Experience
6000
Customers Worldwide