Industry: Consumer Goods (non-food)
Category: Business Analytics, Supply Chain Management

Synoptik, Herlev, Denmark

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Over the three years that we have been using Qlik, our management meetings have continuously become increasingly analytical and based on facts. Our knowledge of our business is more up-to-date and more precise, and that makes a difference on our weekly and monthly meetings.

The chain is the largest in the Danish and Swedish market based on turnover, and counts more than 200 shops in both countries.

 
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Synoptik Makes Money with Analytical Supply Chain Management

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Synoptik Makes Money on Analytical SCM

Based on the actual movement of goods on glasses and contact lenses, Synoptik can change the sales efforts and campaigns. Not just at a national and regional level. The individual shop can change its contact to the customer and thus help to optimize the stock situation.

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