Cia Hering Implements SAP Commerce Cloud

Why NTT Data Business Solutions?

A qualified partner to implement the SAP Commerce Cloud
The most qualified and knowledgeable company to meet the needs related to e-commerce.

As we defined our strategy for developing the new e-commerce solution, we realized the need to look for a qualified partner to implement the SAP C/4HANA solution and identified NTT DATA Business Solutions (FH) as the ideal partner to lead this project, which has become a reference in the national e-commerce market.

Rubem Sérgio Pacheco Razões
E-COMMERCE COMMERCIAL MANAGER
CIA. HERING

Cia. Hering was founded in 1880, has stores in Brazil, Uruguay, Paraguay and Bolivia, as well as exporting to other countries. It has four brands in its portfolio – Hering, Hering Kids, PUC and Dzarm – in addition to Espaço Hering, outlet of Cia Hering brands.

Challenges and Benefits

Challenges

Change ERP system during the implementation of e-commerce, in addition to gathering user experience in the four stores of the Company – Hering, Hering Kids, PUC and Dzarm.
Addition of innovative features such as 3D virtual dressing room and business process automation.

Benefits

Increased sales;
Average ticket increase;
Increased number of store visits;
Unification of institutional website with e-commerce stores.

Solutions

SAP Commerce Cloud

Cia. Hering Implements SAP Commerce Cloud

Entrepreneurship and innovation are part of Cia. Hering’s success story. Achieving success depends on networking, which is made up of partnerships that share resources and knowledge, enabling the company to target strategies to its core competencies.

Retail strength keeps pace with technology innovations, and as Cia. Hering saw automation and performance challenges on its previously owned e-commerce platform, sought the SAP Commerce solution to support its projected growth strategy for years to come. Thus, NTT DATA Business Solutions was chosen as a partner because it is the most qualified and knowledgeable company to meet the needs related to e-commerce.

This project is a success case as it was the world record for the shortest implementation time of SAP Commerce Cloud with ERP integration, 13 weeks for the first Go Live (Dzarm brand). Due to the implemented features and the success of e-commerce, Cia. Hering increased its portfolio from three to four brands (Hering, Hering Kids, PUC and Dzarm), launching four cycles in each collection, totaling 20 complete updates per year in the four brands.

Similar posts

Servimed implements SAP ERP and SAP Commerce B2B

Servimed chose NTT DATA Business Solutions for the re-implementation of SAP Suite on HANA (ECC) and SAP Commerce B2B due to its expertise in complex projects in this market.

Arezzo Success Case – SAP AFS, EWM and GRC Inbound

Arezzo&Co is a leader in footwear, handbags and accessories in Brazil. Accumulating more than 41 years of history, currently sells over 9 million pairs of shoes and accessories a year. It has four recognized brands – Arezzo, Schutz, Anacapri and Alexandre Birman – with products that stand out for qu

DPaschoal Success Case – Assisted Sales

DPaschoal is the leader in car parts sales and services in Brazil. Founded almost 70 years ago, the company has 500 own and accredited automotive centers, as well as 18 distribution centers, 10 tire retreading centers, 4 parts supermarkets and 2 e-commerce.

About NTT DATA Business Solutions

																	
25
Countries

																	
30
Years of Experience

																	
6000
Customers Worldwide