With the emergence of big data, artificial intelligence and machine learning, the great importance of knowledge for business success has become strikingly evident. Especially in times of uncertainty, it is necessary for survival to have business intelligence frameworks that enable insight-driven decisions.
But to truly create value and increase your ROI with every business decision you make, it’s not enough to know – you need to understand your data. As business intelligence is already defining future winners today, companies that want to remain competitive need to increase their analytics efforts now – beyond stand-alone solutions to a comprehensive business analytics strategy.
