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The chain is the largest in the Danish and Swedish market based on turnover, and counts more than 200 shops in both countries.

Synoptik Makes Money on Analytical SCM
Based on the actual movement of goods on glasses and contact lenses, Synoptik can change the sales efforts and campaigns. Not just at a national and regional level. The individual shop can change its contact to the customer and thus help to optimize the stock situation.
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The it mds solution automates the process whenever Nilfisk-Advance creates and modifies material in SAP. The company thus saves time and cuts back on human errors made each year.


The project followed a clear SAP turntable and the consultants from NTT DATA Business Solutions had the experience and the competencies to run the process successfully. At the same time, JP/Politikens Hus noted that no add-ons had been made to the system.


The new Qlik based BI solution creates transparency for everyone involved. Both management and consultants can follow the numbers. These numbers create the foundation for conversations on management meetings and between management and employees.